As the touchpoint for the community, it was extremely important that the Greater Albion Chamber of Commerce and Visitor’s Bureau (ACC) portray a strong identity, one that promotes growth and that reflects the chamber’s strong association with the community at large.
It didn’t take long to determine that the best way to ensure a strategy for success was to build some brand equity with a compelling logo.
After an initial meeting and strategy session with ACC, BrickStreet Marketing designed a logo that reinforced the idea of ACC being a bridge between business and community, and is now a cornerstone of their identity.